California Observer

Apple set to roll out iPhone 14 and other products

Image Source: CNN

During its yearly September keynote event on Wednesday, Apple is anticipated to introduce its iPhone 14 series.

The product presentation will take place at Apple’s Cupertino, California, headquarters and will be live-streamed on Apple’s website and social media channels. The event has been advertised with the slogan “far out.”

Some have speculated that there may be significant camera upgrades on iPhones to enable better nighttime or long-distance photography in response to this year’s invitation, which showed a night sky with a constellation of stars forming the Apple logo. However, as it builds up the anticipation and implores customers to tune in on the big day, Apple, in a classic Apple manner, was light on details.

On Wednesday, CNN Business will provide live coverage of the event, which will begin at 10 a.m. PT/1 p.m. ET. In addition, the CEO Tim Cook and his team will be delivering the following.

Major product on display

Apple is most anticipated to reveal its most recent iPhone at the September keynote, as it has done yearly for approximately ten years.

The iPhone 14 is anticipated to be a major step forward for Apple. According to rumors, a 6.7-inch phone will be unveiled that is not a Pro model; it will feature a larger screen but at a lower price. Additionally, according to rumors, Apple may remove its less expensive, smaller iPhone from the 14 lineups so that it won’t compete with sales of the iPhone SE.

Predictions indicate that the newest Pro model will be slimmer and that the new iPhone models won’t have the infamous notch surrounding the front-facing camera system.

Read Also: Apple sued over Apple pay monopoly 

The iPhone 14 may feature a significant increase in camera quality, possibly including the ability to record 8K video, which makes Apple watchers excited. If this takes place, it might be one of the largest improvements to the iPhone’s camera quality.

Given that the general economic climate has turned shaky for both the IT industry and consumers, how Apple will price the iPhone 14 is already looking like a test. A few analysts have already predicted small price increases for the most recent model of the iPhone. According to Ben Wood, chief analyst at market research firm CCS Insight, “I anticipate that Apple will likely have to nudge prices up” before the announcement.

The price of the ordinary, non-mini iPhone 13 is currently $799, the price of the iPhone 13 Pro is $999, and the price of the iPhone 13 Pro Max is $1,099. For the more expensive Pro and Pro Max models, some analysts estimate a price increase of $100. However, he believes that Apple would also make “every effort to make that as small as possible,” given the pressure that consumers are under. Offering enticing trade-in bonuses, flexible payment terms, and other incentives could be one way to do this.

Cook stated during the most recent earnings call for the business that there has been “no evident evidence” of macroeconomic impact on iPhone sales as of yet, despite growing inflation and other economic headwinds. However, this does not imply that the internet behemoth is impervious to an escalating downturn in the economy. Comparing the three months that ended in June to the same time a year prior, it recorded an almost 11% fall in profits. Additionally, the zero-Covid policy in China is causing supply chain issues at the same time as this occurrence.

In addition, there have been rumors that Apple may choose to forego the iPhone’s Lightning port in favor of a wireless charging solution for future versions. MagSafe. As Apple shifts toward an eSIM-only design, there have also been reports that some US models may debut without a physical SIM slot.

iOS 16’s release date, Apple Watches, and other information

New Apple Watch models, including a higher-end model, are anticipated to be presented on Wednesday. Additionally, an official release date for iOS 16, the much-anticipated upgrade that will allow users to customize their iPhone lock screens (as Android does) and feature an updated iMessage, is anticipated to be made public.

Read Also: Apple unveils iOS 16 with improved features 

Many observers predict Apple won’t introduce new iPads or Mac computers until October because the company will likely focus on launching its next iPhone. Naturally, there’s always a chance that these rumors are false. A much-anticipated augmented reality headgear from Apple is also unlikely to be unveiled on Wednesday, as had been previously reported.

Even though Apple’s rival Samsung seems to be obsessed with foldable gadgets, no such iPhone is anticipated from Apple this fall.

As the most valuable tech company in the world finally puts all speculations to rest and unveils some of its newest devices just in time for the hectic holiday shopping season, join in here to CNN Business for live coverage of Cook’s big event.



Opinions expressed by California Observer contributors are their own.